The 1990 Upper Deck “Find the Reggie” insert set features 2,500 individually signed and numbered cards — each with a unique serial number. This community tracker documents the known cards found, building a living record of the hunt.
In 1990, Upper Deck released one of the hobby's most memorable promotions: the “Find the Reggie” insert set. Randomly inserted into packs, these special cards each bore a unique signed and serial number from 1 to 2,500 — making every single card a one-of-a-kind collectible.
The concept was simple but electrifying for collectors: find a card with your number. With only 2,500 cards ever produced for the entire world, these inserts were genuinely rare, and tracking one down felt like finding a needle in a haystack. Thirty-plus years later, the hunt continues.
This tracker exists to answer one question the hobby has never fully answered: where are all 2,500 cards today? By pooling the knowledge of the collector community, we're building the most complete record ever assembled of this iconic set.
Each Find the Reggie card is signed and has a unique number from #0001 to #2500. Submit photos of your card and we'll add it to the permanent record.
A clear close-up photo of the serial number, plus a photo of the full card face. Optionally, the card back. All submissions are reviewed before going live.
Every submission makes the record more complete. Whether you found your card in a box break, a trade, or a card show - we want to know about it.
Every submission is manually reviewed by our team before it appears on the tracker, ensuring accuracy and preventing duplicate entries.
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